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(Hosting-NewsWire.com, December 05, 2012 ) San Francisco, CA -- While it might not be what many Britons assumed would help boost the economy, online dating is proving to be a truly booming market in the kingdom. More than 9 million Britons log onto various internet sites to find love and sex, and there seems to be no slowing of those interested in the endeavor. The value of the online dating market within the U.K. has jumped 6%, marking a tally of nearly $220 million (USD) over the last year. The number of singles that have turned to the internet is glaringly apparent, as individuals choose the convenience of lurking at home rather than in speed-dating meetings or local pub hookups. "In the UK there is a longer tradition of using online dating and people are willing to spend more," said Metaflake's chief executive, Henning Wiechers, who said the trend towards meeting partners online was most successful in secular, well-to-do countries. Internet dating began its boom at the turn of the century, wherein 100,000 adapters to the brave new world took a chance with dial-up internet connections to find life-partners and romantic flings. Now, there are over 9 million individuals in the United Kingdom, according to Metaflake, with two-thirds of those users on mainstream dating sites like Match and eHarmony.com. another 2.8 million utilize “erotic encounter” options on other sides such as “Shagaholic” and “SexintheUK”. Metaflake says its data shows that the U.K. have the highest concentration of singles across Europe, as well as the “most colorful landscape” for singles, due to the volume of themed singles dating sites. Sites of ‘particular flavor’ include Cougar Dating as well as ‘Uniform Dating’, and a slew of other themed interest which cater to niche groups. "The British are very open-minded," said Wiechers, who said the country was also the market leader for "webcam" dating. "Germans [the second largest market] are much shyer."
Wiechers believe that Britain’s online dating market will expand another 5% by 2012. "The UK is a very competitive market and companies have to reinvest all their earnings into advertising to fight for their market position." About How to Date:
How to Date (http://www.howtodate.org/) provides singles with the information they need to find that special someone. Whether someone is a serious searcher, or just interested to know what is out there, HowToDate.org can help them with great informative articles including how to ask a girl out.
How To Date
Benjamin Wrights
4157669098
news@postpressrelease.com
Source: EmailWire.Com
Source: EmailWire.com
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