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(EMAILWIRE.COM, April 11, 2012 ) Goshen, MA – Information marketers usually get started by creating an audio product, an event or a PDF report. Often they branch out a little into other information delivery formats, but not very far, missing the enormous variety of ways in which content can be packaged, sold – and resold. A Kindle ebook describing 125 diverse ways to sell information, Advanced Guide to Information Marketing by Marcia Yudkin, which normally sells for $4.99, is available free on April 11 and 12 only (http://www.amazon.com/dp/B006XNJF6S). “Repurposing information products and free content is a smart strategy for drumming up sales in a slow economy,” says Yudkin, an author who has published 16 books and innumerable other items and received extensive publicity in magazines and newspapers for her creative product ideas. “Many of the items described in the Advanced Guide to Information Marketing require little time and little or no investment to produce. Ingenuity, cleverness and usefulness are the main criteria for success.”
Pointers developed in the Advanced Guide to Information Marketing include:
· How to develop additional income streams by injecting previous and new work with a smidgen of fun and imagination
· A time-release option that brings in more revenue than delivery of the whole chunk
· How to have someone follow you around for a day and sell that experience many times over
· Instances in which there’s higher perceived value from less impressive packaging
· Ideas for combining teaching with exotic travel
· Saleable tchotchkes that few people dream up on their own yet sell like crazy
· The four ways movie options get sold, and why it’s helpful to "think Hollywood" even for those who don't write fiction
· Advantages and disadvantages of putting content on audio CDs and videos or DVDs
· Why it's incredibly profitable to repackage study materials as a "must-have" for licensed professionals
· A special piece of paper and word which, added to training courses, makes customers smile and increases what you can charge
· Ideas for customized crossword puzzles (or make-it-yourself ones), jigsaw puzzles or Rubik's cubes using previously created content
· And much more
For more information on Advanced Guide to Information Marketing or to download it free in AmazonÂ’s Kindle store at no cost on April 11 or 12, go to http://www.amazon.com/dp/B006XNJF6S. This product is exclusive to the Kindle.
About the Author
Author Marcia Yudkin (www.yudkin.com) is a long-time writer and entrepreneur known for her creativity. She has published 16 conventional books, including a Book-of-the-Month Club selection and another featured on the Oprah Winfrey Show, as well as countless audio products, PDF reports and multimedia courses.
Creative Ways
Marcia Yudkin
413-563-4134
pr@yudkin.com
Source: EmailWire.com
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